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The need for smooth integration of the merger between the two companies was communicated through various reports in the Merck's website.These reports include the Code of Conduct and the 2009-2010 corporate governance reports.
It covers a wide range of topics that include human behavior, change, leadership and performance.
It involves analyzing behavior from an individual level, a group level and an organizational level, where the three are somehow integrated.
Communication will help in bridging the gap between the individual's interests and the organizations interests during the merging process.
This will assist in integration of the two organizational cultures, in this case Merck's and Schering-Plough Company.
The strategy included communicating the progress to the employees and other stakeholders (Merck &Co Inc.).
One of the ways that communication can be effective is through repetition of information though different forms of media (Appelbaum, et al., 2000).
According to Appelbaum managers should take into consideration organization's behavior during and after a merger.
Many merger and acquisition failures can be attributed to lack of proper organizational behavior analysis.
The main products include medicines, vaccines, biological therapies, consumer and animal products.
The company has its head office in New Jersey and operates in 140 countries located worldwide.